YouTube Premium Lite Gets Offline Freedom — But You'll Still Pay More for Everything Else
YouTube Premium Lite adds offline and background playback, but full ad-free access requires the pricier YouTube Premium tier.
YouTube
Monitoring the world’s biggest video platform. From algorithm changes to creator trends, we track how YouTube is evolving for the future of media.
YouTube’s First Video Gets Museum Makeover | V&A Preserves Internet’s Childhood
The V&A Museum preserves YouTube’s first video with a reconstructed 2006 watch page, showcasing early internet design. Open Feb 18.
Social Media Giants Face Legal Reckoning: First Trials Test Their Defense Against Teen Mental Health Claims
Social media giants face their first trials over teen mental health claims, with outcomes poised to shape global settlements and redefine platform liability.
YouTube’s AI Clone Wars: Shorts Creators Get Digital Doppelgängers, But the Platform Swears It’s Not a Robot Takeover
YouTube introduces AI avatars for Shorts creators, balancing innovation with quality control through advanced detection tech.
YouTube Lets Creators Monetize Controversial Topics—But Not All
YouTube updates ad policies to allow dramatized self-harm and suicide content monetization, excluding child abuse topics. Creators now earn full ads with contextual framing.
Netflix Star-Studded Podcast Push: Can It Out-Youtube YouTube?
Netflix is challenging YouTube with celebrity-hosted video podcasts, but can it overcome licensing hurdles and platform dominance?
YouTube Filters Get a Makeover: Popularity, Shorts, and the End of ‘Last Hour’ Uploads
YouTube’s new filters separate Shorts from longform content but remove the ‘Last Hour’ upload filter. The ‘Popularity’ algorithm replaces view count with watch time metrics.