Nvidia’s China AI Empire Crumbles as Local Giants Rise—But Can They Keep Up?

Nvidia GPUs on a black background with Chinese competitors' logos in the foreground

Nvidia’s AI empire in China is crumbling—fast. Export bans and homegrown rivals are set to slash its market share from 66% to 8% in just a few years.

Moore Threads CEO Zhang Jianzhong announced the Huashan GPU at a news conference, stating:

"The new products meet the needs of domestic developers."

Bernstein analysts, cited by Nikkei, project Nvidia’s AI processor market share in China will fall to 8% from 66% in 2024 as domestic vendors like Huawei, Cambricon, Moore Threads, and MetaX capture ~80% of local demand. Moore Threads’ Huashan competes with Nvidia’s H100/H200 but lags behind the Blackwell B200/B300 GPUs currently banned for export to China.

Huawei’s AI CloudMatrix 384 outperforms GB200/GB300 systems in BF16 FLOPS but consumes four times more power. China’s AI industry remains constrained by SMIC’s 7nm process capacity, a bottleneck that could limit scaling unless high-performance GPUs are imported.

The Communist Party’s draft five-year plan emphasizes semiconductor self-reliance through state-directed "four little dragons" GPU firms: Moore Threads, MetaX, Biren Technology, and Enflame.